Innovation: The Key to Business Success is a free online course designed for anyone interested in commercial innovation, so it is particularly suitable for prospective MBA students and all those aspiring to business development and leadership.
This course aims to help you see how you can be an agent for change and help push forward innovation, whether you work in a company/organisation or run your own business.
At the end of the course you will have a better understanding of:
- how to encourage and contribute to innovation in your business; - how to turn ideas into reality (for the benefit of the business); - the role of people in successful innovation.
Explore case studies from the major high street retailer Marks & Spencer.
Using case studies from the University of Leeds and the major high street retailer, Marks & Spencer, we connect theory and practice to demonstrate the importance of innovation in growing and sustaining a business.
You will explore a range of important innovations, including the introduction of chilled foods and the development of man-made fibres. You will look at how ideas emerge and develop, and their impact not only on the business, but on how we live our lives today.
Through the course you will see that innovation can take many forms and that innovation needs people and organisations with a willingness to embrace change, to wonder ‘What if?’, to challenge the status quo and, most importantly, to work together.
Successful innovation needs both determined individuals and a collaborative approach. Join this course to start your journey of innovation.
About the course
Start date: 8 June 2015
Duration: 3 weeks
Institution: University of Leeds
Educator: Dan Trowsdale
Platform: Future Learn